Digital & Social Content Manager
Aberdeen or Newcastle, Hybrid Working
£40,000 - 45,000
With a global customer base, 3t is in an exciting growth phase and currently going through a full business re-brand uniting four existing businesses in the Group under one core brand with defined business workstreams to continue to service and drive value to our existing customer bases. This exciting role will be integral in the creation and deployment of thought-provoking and high-performing content across all of 3t’s digital channels: social media, website, articles, case studies, thought-leadership, and more. The role will be responsible for setting and managing content schedules across all platforms and meeting growth strategies for social media and organic website performance.
What will you be doing?
- Championing excellent content: Be the lead on all things digital content, creating exciting, well-written, and high-performing content across all online touchpoints
- Guardianship of 3t’s tone of voice in line with the set brand guidelines ensuring meticulous attention is paid to protecting the authenticity of the brand across all content
- Lead generation: Understanding the impact of excellent content within lead generation campaigns such as case studies, articles, and white papers, and optimising the content to generate leads within the set marketing campaigns
- Marketing Planning: Working closely with colleagues, inputting and delivering on all content requirements across digital marketing
- Design: Working closely with the Graphic Designer to bring to life our digital content across all channels
- Agency and supplier management: Confidently brief agencies to set goals and manage the organic performance of content across the website
- Social media: Set clear growth strategies to grow followers and engagement across 3t’s social media platforms
- Community: Grow and nurture a sense of community that our customers (b2c and b2b) can engage with
- Website: Working with colleagues across the business to ensure that all content across the 3t website is accurate and up-to-date, well-written and performing against set KPIs
- Video Content: Develop a strong library of 3t video content to showcase our business and utilise within our marketing plans
- Stakeholder management: Effectively manage internal and external stakeholders requirements, delivering to plan and set goals to support wider business activities
What are we looking for, in our new Digital & Social Content Manager?
This role is ideal for someone who loves to be involved in creating exciting brand stories, bringing our brand to life through powerful content across various digital platforms.
You will have a creative flair and great content ideas come to you naturally.
You will be hands on and know how to bring stories to life through inspiring and thought-provoking written, video or visual content across the many platforms that are available.
You can see the big picture and will be a champion for great brand moments, understanding how to showcase the business across the wider marketing mix, assisting colleagues throughout the team whether that be at a conference or trade show, a customer interview, or shortening the sales funnel.
You know the power of well-written content and the impact that this has on the performance of websites organically, continuously delving into the data to optimise.
If this is catching your eye and you would like to know more about the opportunity, we would love to hear from you! Iconic Resourcing are partnering with 3t and will be managing this recruitment process. To apply for this role, please send your CV or contact Kerry McFarlane at Iconic Resourcing for a confidential chat and further details. All interviews will be held via our video platform, before attending a final face to face meeting with some key stakeholders, in either Aberdeen, Glasgow or Newcastle.
Iconic Resourcing is committed to partnering with clients who share our values of inclusivity and diversity. We work with many businesses that recognise the importance of creating a welcoming and respectful workplace for all employees. As an equal opportunities employer, we treat all applications fairly and equally. We act as both an employment business and an employment agency and are happy to accommodate any reasonable adjustments required. To view all of our Iconic Jobs across the UK, please visit our website.